JML’s Annual Conference is split into two, the daytime formal conference and the evening fancy dress party. The daytime of the 2015 conference was entitled ‘Full Throttle’, while the evening had a ‘Wild Wild West’ theme. I was responsible for creating the overall visual style for both parts of the event. Once I conceived a style, which included creating a logo, I then produced designs for various elements within the conference space. This ranged from window graphics, bar branding, seating plan poster, sponsors’ banners, agenda booklet and table paraphernalia.