I was responsible for the brand creation of a wide range of JML's products, from cosmetic to cleaning products. Each product involved the following; visual identity, logo design, photoshoot direction, photography edits, packaging design and editorial design. Once a clear brand is conceived, along with a distinctive logo design, the major part of the project involves producing the product packaging and organising and managing a photoshoot to build an image bank, which could be used across the products promotion. Below is a small selection of the the work I produced while working as an in-house designer for JML, including a few 'behind the scenes' photos from the photoshoots. 
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